The Hidden Algorithm: Why AI Due Diligence is the New M&A Battleground
Imagine the following example: The consultant thought she had seen it all in her 15 years of M&A advisory work. Corporate skeletons, hidden liabilities, creative accounting—nothing surprised her anymore. Until that specific deal.
The target looked perfect on paper: a mid-market SaaS company with considerable ARR, 35% year-over-year growth, and what appeared to be cutting-edge AI capabilities driving customer churn rates below 5%—numbers that made their valuation seem like a steal. The traditional due diligence checked every box. Legal? Clean. Financials? Solid. Technology infrastructure? Modern and scalable.
Six months post-acquisition, the buyer discovered the truth: 80% of TechFlow's "AI-driven customer insights" were actually powered by a team of twelve offshore analysts manually categorizing support tickets and customer interactions. The machine learning models existed, but they were largely window dressing. The real competitive advantage—those offshore teams—came with regulatory risks, scalability constraints, and labor cost structures that would destroy the projected 40% EBITDA margins.
The deal, which was supposed to be a strategic home run, instead led to a write-down in the millions and a very public admission that the buyer had been "Wizard of Oz'd"—an impressive AI theater hiding decidedly analog operations.
This is why AI due diligence is no longer optional. It's survival.
The New Invisible Infrastructure
We're living through the most significant shift in business infrastructure since the advent of the Internet. But unlike previous technology waves, AI often operates invisibly, embedded in everything from customer service chatbots to pricing algorithms to supply chain optimization. Companies are embracing AI more aggressively than ever. It helps them move faster, operate smarter, and differentiate themselves in competitive markets.
The challenge? When AI is the business—or a critical component of it—traditional due diligence falls short. M&A professionals are discovering that AI creates entirely new categories of risk that standard financial and legal reviews often fail to catch.
Recent deal analyses reveal three recurring AI failure patterns:
The Compliance Time Bomb: Historical training data often encodes unintended biases that violate fair lending, hiring, or housing regulations. Acquirers are facing regulatory fines and mandatory algorithmic audits that can take months to resolve and incur millions in penalties.
The Data Dependency Trap: Many AI companies build their competitive advantage around exclusive or expensive data licensing agreements. When these arrangements change or expire post-acquisition, AI performance can degrade dramatically, forcing costly renegotiations or complete system rebuilds.
The Talent Single Point of Failure: AI systems are frequently designed by small teams of highly specialized engineers. When key personnel leave, acquirers often discover that institutional knowledge walked out the door, leaving critical algorithms that no one else can modify or improve.
These patterns aren't edge cases—they're emerging as the new normal in a world where companies increasingly use machine learning as a fundamental element of their products and services.
The Four Pillars of AI Due Diligence
After analyzing hundreds of AI-related M&A transactions, a clear framework emerges. Successful AI due diligence rests on four critical pillars:
1. Algorithmic Transparency & Model Validation
"Can you explain how your AI actually works?"
This isn't about getting a PhD-level technical deep dive. It's about ensuring the company can clearly articulate:
What their models do and how they make decisions
Whether the AI is explainable and interpretable (increasingly required by regulations)
How they validate model performance and detect when models degrade
Whether they have proper model versioning and rollback capabilities
Can the company explain how its AI models work? Can they show what data went into them, what assumptions they rely on, and how decisions are made? If the team can't explain the model in plain language, that's a red flag.
2. Data Quality, Governance & Compliance
"Where does your data come from, and is it legally bulletproof?"
Data is the fuel of AI, but it's also the biggest source of hidden liabilities. During due diligence, ask where the training data came from. Was it licensed properly? Was it ethically sourced? Does it include sensitive personal information that could trigger privacy regulations?
Key considerations include:
Data provenance and licensing agreements
Privacy compliance (GDPR, CCPA, healthcare regulations)
Data quality and representativeness
Bias detection and mitigation strategies
Data refresh cycles and dependencies
3. Regulatory & Ethical Risk Assessment
"Will your AI pass the regulator test?"
The AI you're buying has to meet local and global compliance standards. Depending on the industry and location, that could mean GDPR, HIPAA, or the EU AI Act. The regulatory landscape is evolving rapidly, with new requirements for AI explainability, bias testing, and impact assessments.
Areas to evaluate:
Current regulatory compliance status
Preparation for emerging regulations (EU AI Act, US state laws)
Industry-specific AI governance requirements
Documented impact assessments and risk classifications
Ethical AI frameworks and bias testing protocols
4. Technical Infrastructure & Scalability
"Can your AI actually scale with our business?"
This goes beyond traditional IT due diligence to examine AI-specific infrastructure needs:
Compute requirements and cost scaling
Model serving infrastructure and latency requirements
Data pipeline architecture and real-time processing capabilities
MLOps maturity and deployment processes
Vendor dependencies (cloud providers, specialized AI services)
The Human Element: Building Your AI Due Diligence Dream Team
Don't leave this to legal or IT alone. You need input from data scientists, risk experts, compliance officers, and ethics specialists. AI risk is multidimensional, and your diligence process should reflect that.
The most effective AI due diligence teams combine:
Technical Expertise: Data scientists and ML engineers who can evaluate model architecture, training processes, and performance metrics.
Legal & Compliance: Attorneys familiar with AI regulations, data privacy laws, and emerging compliance requirements.
Domain Specialists: Industry experts who understand how AI should work within specific business contexts.
Ethics & Risk: Professionals who can assess bias, fairness, and societal impact of AI systems.
The Cost of Getting It Wrong (And the Opportunity to Get it Right)
The stakes couldn't be higher. M&A due diligence costs typically range from 0.5% to 2% of deal size, but AI can significantly reduce these expenses while improving thoroughness. But the cost of missing AI-related risks can be catastrophic:
Regulatory fines that can equal or exceed the acquisition price
Technical debt requiring expensive system rebuilds
Competitive advantage that evaporates when key personnel leave
Reputation damage from biased or failing AI systems
Conversely, proper AI due diligence can uncover hidden value:
Proprietary algorithms worth more than initially recognized
Scalable AI infrastructure ready for rapid expansion
Regulatory-compliant systems that competitors lack
Data assets that enable new revenue streams
The Future is Already Here
AI is expected to significantly improve the efficiency and effectiveness of the due diligence process by helping to identify potential problems and to make informed decisions earlier in the M&A transaction.
Companies that master AI due diligence today will have a significant advantage tomorrow. They'll spot opportunities others miss, avoid pitfalls that sink competitors, and build portfolios positioned for the AI-driven future.
The question isn't whether AI will reshape your industry—it's whether you'll be ready when it does.
Your Next Move
Don't wait for a wake-up call like the one described at the beginning of the blog post. Start incorporating AI into your M&A due diligence process today. The hidden algorithms are everywhere, and the companies that can see them clearly will own the future.
Ready to bulletproof your next AI acquisition? Download our comprehensive AI Due Diligence Checklist to identify hidden risks and unlock AI value.