Mergers and acquisitions are an essential element of a growth strategy. We also know that many M&A deals go wrong and don’t add value. Based on my M&A articles, guides, templates, and summaries, here is my M&A playbook for successful M&A projects.

The M&A Playbook

Make Your Next M&A Project Successful

M&A Playbook

The Five Steps in an M&A Process

An M&A transaction can be complex, lengthy, and include many people. Nevertheless, you usually follow five steps from the beginning to the end in the M&A process map. Like with other stage-gate techniques, having a no-go decision that stops the project earlier is not unusual. Have fun reading more about process tips from my M&A transactions. Here is the link to the article. I also wrote a free guide about those steps.

Mergers and Acquisitions in General

  • Strategy Development and M&A

    Strategy development is an essential management process to formulate clear guidance to achieve long-term profitable growth. Portfolio analysis and strategy development go hand-in-hand, and this article explains how to use a strategic portfolio analysis to develop an M&A strategy. M&A is a strategic tool to achieve specific objectives, and the earlier you see it that way, the more successful your M&A journey will be. Read more about it here.

  • An Introduction to M&A

    Mergers and acquisitions can be complex and challenging. Many people are involved in M&A transactions, lawyers sometimes develop complicated legal and tax structures, and the financial terms and calculations are another issue. To make it easier for you, here is a brief introduction to some of the M&A terms.

  • Reason #1 for M&A

    There are many reasons why companies think about mergers and acquisitions to increase the company value, but the primary motivation why M&A makes sense is that you can accelerate the time to market. When you believe that now (or soon) is the right time to launch a product or service in a specific area to potential clients, then M&A is a powerful tool to achieve this. Here are a few tips on how you can analyze the time-to-market effect.

  • Why M&A Transactions Fail

    Most M&A transactions don't add value. You can read many different statistics for different industries and countries that show it. The focus of my M&A Playbook is to guide you through the big topics and best practices to make M&A transactions successful; however, it is also worthwhile to discuss what can go wrong. Here are the most significant issues I found in my deals and the lessons learned.

  • Why Cross-Border M&A is the Key to Global Business Success

    In a world where businesses are constantly seeking ways to stay ahead of the competition, one approach stands out as particularly effective: cross-border mergers and acquisitions. With the ability to access new markets and customers, diversify products and services, reap increased economies of scale, and other advantages, it's no wonder that companies are turning to cross-border M&A as a key strategy for global success. Whether you're a business owner, executive, or simply interested in the global business landscape, this post will provide valuable insights into the world of cross-border M&A.

  • M&A Readiness Checklist

    Are we ready for M&A? This is the question that CEOs often ask before the company starts with M&A activities. Have fun with my article with tips for an M&A readiness checklist.

Company Valuation

Company valuation is a fundamental business topic. Boards, executives, and employees focus their planning and actions on increasing the company's value. But how do you calculate it? In this article, we dig into the details of intrinsic and market value and show you the most common valuation techniques. You need those methods during the whole M&A process: For the term sheet (where you include a purchase price), during the negotiations (to finalize the purchase price), and for the valuation topics in accounting and financing after the closing.

Mergers and Acquisitions Soft Factors

  • Relationship Building in M&A

    There is one crucial success factor in mergers and acquisitions that you cannot find in textbooks or university courses, but it makes a big difference: Relationship building between the acquirer and seller. Here are some relationship-building examples to help you with your next M&A project.

  • Change Management

    One thing is for sure in the post-merger phase of a merger and acquisition process: There will be change. The better we manage those changes, the more successful the post-merger integration will be. From many studies, we know that change, in general, is for many people difficult, but there are methods that we can use to make it easier. Here are a few tips that I learned during my M&A transactions for better change management.

  • Why Communication Is The Make Or Break In Mergers And Acquisitions

    The success of M&A hinges on effective communication, and poor communication can lead to costly mistakes. In fact, according to a study by KPMG, more than half of all M&A deals fail due to cultural differences and communication breakdowns. This article will explore the critical role of communication in M&A, provide best practices for effective communication, and offer tips for ensuring successful M&A activity.

Mergers and Acquisitions Pipeline Management and Scorecard

  • The first step in an M&A process is to develop an M&A target pipeline and use qualitative and quantitative elements to assess the targets. Investment banks and advisors can help you to expand your M&A target pipeline and get a good overview of which companies are currently available in the market. Based on your company's overall strategy and your M&A approach, you can then rank the targets with the help of an M&A target pipeline scorecard. Those two steps will help you to start your journey to implement M&A as a tool to achieve your long-term strategic goals. Here are a few tips that will help you with those topics. You can download a simple Excel template for the M&A target scorecard at the end of the article.

Mergers and Acquisitions Business Case and Due Diligence

  • Investment Thesis and Value Capture in M&A

    At its core, mergers & acquisitions is a tool to achieve a specific company goal. You can use it to grow faster in an existing market, expand into a new geographic area, develop your product & service portfolio, achieve cost savings based on synergies, or improve your competitive position (i.e., a market consolidation). You may get there organically, but M&A transactions certainly speed up the process. There are other motivations, but those are the most common reasons. The big question is whether you add value to your company with M&A, and here come the topics of value capture and the investment thesis in the game. Read more about in this article.

  • Introduction to Due Diligence

    Due diligence, in a sentence, is the process of collecting and analyzing information from the M&A target company. It is a crucial step in the mergers and acquisitions process but can sometimes be complex and intimidating. Here are some real-life examples from my M&A transactions that will help you make your next due diligence successful. You can download a free due diligence budget template at the end of the article.

  • Legal Due Diligence

    The legal due diligence process is one of the fundamental elements of the overall due diligence process. The reason is that every aspect of a company has at least some legal touchpoint. Whether you talk about employees or analyze assets and liabilities on the balance sheet, there is a legal topic that you need to address in the due diligence. Here are some of my M&A tips to help you with your next legal due diligence.

  • Financial Due Diligence

    The main focus of the financial due diligence is on the aspects of the accounting approach (i.e., accounting standards and policies), cash management (i.e., treasury), and the financial performance of the company. Here are some tips to help you in your next M&A deal.

  • Commercial Due Diligence

    Commercial due diligence is essential to the mergers and acquisitions process map. It is at the heart of understanding the competitive market position of the target company and digs into other aspects of marketing and sales. Here are some examples and best practice tips from my M&A transactions that go beyond a simple commercial due diligence checklist and will help you in your next M&A transaction.

  • Tax Due Diligence

    Besides legal due diligence, one of the technically more complicated topics is tax due diligence because every country (and sometimes region) has different tax rules. As a CFO and M&A deal manager, I have worked in all of my M&A with external accounting firms and internal tax experts on tax topics. Here are some examples from my M&A transactions that go beyond simple tax due diligence checklists and will help you with your next M&A transaction.

Mergers and Acquisitions Negotiation and Closing

  • After all of your work on the M&A pipeline development, ranking the targets on a scorecard, initial discussions, LOI/term sheets, and due diligence, it is time to finalize the negotiations and close the deal. Negotiation is an art and skill you can learn. There are many good books and seminars that help you with that, but here are a few tips that I found valuable and practical during my negotiations.

Mergers and Acquisitions Post-Closing Integration

  • Talent Retention in M&A

    While M&A transactions hold tremendous potential, they pose significant challenges, particularly when retaining talented employees during integration. The successful retention of key talent is crucial for preserving knowledge, maintaining productivity, and achieving the desired outcomes of the merger. This article explores essential strategies organizations can employ to navigate talent retention in M&A and foster a harmonious transition.

  • Performance Improvement and Restructuring

    In a merger and acquisition process, companies usually develop a business case that includes financial performance improvements and restructuring. Those plans range from minor operational modifications to significant synergies or a complete restructuring. Here are a few tips from my M&A projects that helped me successfully implement those plans.

  • Purchasing

    Purchasing is an area where you can significantly improve your financial results. On average, companies achieve cost reductions of about 5% and more of the annual spend. Here is a link to my article.

  • Cash Flow Management

    Cash is King - This is a general rule in financial management and also applies to the post-merger phase of an M&A transaction. Understanding the details of the target company's cash flow, implementing tools for better forecasting, and using synergies are critical to successfully integrating cash flow management. Here are some suggestions that I found helpful in my transactions.

  • Management Reporting

    After you acquire another company, it is crucial to start as soon as possible with the alignment of the reporting. This is sometimes difficult because reporting systems and types of management reporting can be very different between the companies. Here are five tips and best practice examples from my M&A transactions to make the transition easier for you.

  • Financing Tips for the Post-Closing Phase

    In many M&A transactions, there are opportunities to improve the cash position in the post-closing period in addition to operational performance improvement/restructuring plans. Besides the more complex equity financing or corporate bonds, there are other less complicated opportunities. Here are some examples from my past M&A transactions that will help you improve the liquidity in your next M&A deal.

Sell-Side Mergers and Acquisitions

  • A sell-side transaction is a mergers and acquisitions process where you sell a business unit or company. The concept is similar in many aspects to buying a company, i.e., a buy-side deal; however, there are also significant differences. Some examples of specific sell-side issues are the timing of sharing information, preparing the Confidential Information Memorandum (CIM), or transition service agreements (TSAs). Here are a few tips from my transactions that will make it easier for you to be successful in the next sale of a business unit or entity.

After-Action Reviews in M&A

Continuous improvement is a fundamental concept many companies have applied for decades to learn from past problems. You can use various methods to implement it, such as Kaizen or Lean Six Sigma. In its simplest form, companies use a lessons-learned process. Another helpful tool that facilitates this process is the After-Action Review (AAR). This article will explore the importance of AARs, their benefits, and how companies can effectively implement them in M&A.