Your step-by-step AI plan starts here
In 20 minutes, you will have a clear, practical framework for starting with AI in your company — one you can put in front of your leadership team next week.
What This Video Covers
Not theory. Not vendor pitches.
A framework that actually works.
This is a structured, practical framework designed for finance and business leaders who are serious about starting with AI — without the confusion, the hype, or wasting six months on the wrong approach.
Result
What do you actually want?
You will define a specific, measurable outcome before a single framework is introduced — because organizations that start with clarity execute ten times faster than those that start with technology.
Time back for your team. Accuracy in your decisions. Insights from your data. You will know exactly which result is yours.
Purpose
Why does this have to happen?
The cost of staying confused is invisible — until it is not. This section names what is genuinely at stake if you do not act, and what becomes possible when you do.
This is the emotional fuel that makes people follow through when the resistance comes. Do not skip it.
Massive Action Plan
Your step-by-step plan.
How to run a discovery workshop. How to rank your AI use cases objectively. How to launch your first pilot in 30 days.
A formula, a scoring rubric, a three-tier roadmap — and a moment where you write down your own Result, Purpose, and first step.
Book a Discovery Call
AI Advisory
Who This Is For
Built for leaders, not developers.
This is for you if:
✓You are a CFO, finance leader, or senior executive trying to figure out where AI fits in your company
✓Your board or leadership team is asking about AI, and you want a credible, grounded answer
✓You have looked at AI tools and felt overwhelmed by the options — and underwhelmed by the results
✓You want to lead AI adoption in your organization, not just observe it from a distance
This is not for you if:
✗You are a developer or data scientist looking for technical implementation guidance
✗You are looking for a vendor recommendation or software review
✗You want theory — this is entirely practical and immediately applicable
Michael Hofer, Ph.D.
Michael is not a consultant who advises on AI from the outside. He is a practicing CFO who has navigated AI adoption from inside the organization — with real budget, real teams, and real accountability for results.
With over 20 years of international executive experience and more than 30 M&A transactions across four continents, Michael brings a practitioner's perspective to everything he teaches. The framework in this video is the same one he uses with his advisory clients.
When AI started feeling intimidating — even for someone with his background — Michael went deep, earned his MIT AI certificate, and built a rigorous process for cutting through the noise. That process is what you will find in this video.
Current Role - CFO & AI Project Lead, Navajo Transitional Energy Company
Credentials - PhD · MBA · MSA · CPA (Elijah Watt Sells) · MIT AI Certificate
Recognition - Colorado Titan 100 — 2025 and 2026